Designed to celebrate and promote the science and practice of I-O psychology, Smarter Workplace Awareness Month (SWAM) is an opportunity for SIOP members to help share the many ways I-O psychology makes the workplace smarter—more effective, efficient, productive, and generally a better place for employees and employers to work.
It is also an opportunity for business leaders to learn how I-O psychology and SIOP members can enhance human well-being and performance in organizational and work settings.
For External Stakeholders
For SIOP Members
Help us celebrate and promote the science and practice of I-O psychology.
- Engage with our social media posts (like, share, comment), sharing our infographics found below, and creating your own posts
- Consider these Conversation Starters as you talk with your friends, family, and colleagues about I-O psychology
- How I Got Started in I-O Psychology
- What I Love Most About I-O Psychology
- What I Wish People Knew About I-O Psychology
- Share a testimonial about I-O psychology with Amber Stark at astark@siop.org. These may be posted on the SIOP website or on SIOP social media channels.
- Read and share this article: I-O Psychology Elevator Pitch Tips from 2025 SIOP Annual Conference Presenters
- Read and share this white paper: The World of HR Is Changing Rapidly: I-O Psychology Can Help
- Brush up on SIOP’s history
- Share your I-O psychology successes
- Email your media mentions to Amber Stark at astark@siop.org
- Provide subject matter expertise
- Participate in a Membership Spotlight
SIOP is inviting members to show “I-O Psychology in Action.”
We need your help to bring awareness and understanding to I-O psychology, a field that is often difficult to succinctly explain. They say a picture is worth a thousand words, so as you see I-O psychology in action, in your workplace or institution, snap a photo and send it our way.
Send your photos (1920 px x 960 px minimum, .jpg) to Amber Stark at astark@siop.org by Wednesday, Sept. 10, 2025. Please include the names and email addresses for any identifiable people in your photos.
Photos may be shared on SIOP social media accounts as part of Smarter Workplace Awareness Month. Photos may also be used in other marketing and communications initiatives beyond SWAM.
Photos must be in their original state and cannot be altered in any way, including but not limited to removing, adding, reversing, or distorting subjects within the frame. By sharing a photo, participants agree that submitted photos can be used by SIOP for marketing and communications purposes.
Smarter Workplace Awareness Month Social Media Graphics
Use these official social media graphics to share your excitement about I-O psychology and to celebrate Smarter Workplace Awareness Month.
It’s Smarter Workplace Awareness Month
Celebrate I-O Psychology!
How I-O Psychology Can Help the Rapidly Changing World of HR
I-O Psychology Elevator Pitch Tips
I-O Psychology Testimonials
"Smarter Workplace Awareness Month is an opportunity for SIOP members to help share the many ways I-O psychology makes the workplace smarter—more effective, efficient, and productive."
Dr. Tonya Echols, PsyD, PCC
Managing Principal, Vigere
SIOP Associate Member
"I think of I-O psychology as a form of preventive medicine. When people ask what I do, I tell them I help people wake up in the morning without that pit-in-the-stomach feeling. No, I’m not that kind of doctor. But the work we do in I-O psychology helps people navigate their work lives with greater ease and resilience. We help individuals find roles that truly match their skills and talents, making their jobs more rewarding and less stressful. We help them become better at what they do, so they can tackle challenges with more confidence and less friction. Ultimately, when people can move through their workdays with greater ease, they’re less stressed and therefore healthier. That’s why I believe I-O Psychology is a form of preventive medicine."
Irina Cozma, Ph.D.
Executive Coach
SIOP Member
By using a scientific, data-driven approach to help improve employee well-being and job performance, the field of industrial and organizational (I-O) psychology is more relevant today than ever. As an I-O psychology researcher, I'm proud to be part of a profession that has such profound effects on organizations and the people they employ.
Nathan A. Bowling, Ph.D.
University of Central Florida
Professor; Associate Director, I-O Psychology Ph.D. Program
Incoming Editor, International Journal of Stress Management
SIOP Fellow
I have been a lifelong member of SIOP. SIOP has provided me a sense of community and a great way to interact with friends I see only at SIOP. SIOP has given me many opportunities for continuing education and that has caused me to rethink and revise some of my approaches to consulting. Finally, SIOP gives me a strong sense of identity.
Peter Scontrino, Ph.D.
Founder & Senior Consultant
SIOP Retired Fellow
